01
"Let me think about it"
The call felt good, then they went cold. Nine times out of ten that hesitation was created earlier in the call, long before they ever said it out loud.
$100K
Ryan landed a client worth this a year after fixing his call
Sales coaching for agency owners
You're getting on calls. You're just not closing enough of them.
I'm Johnny. I work one to one with agency owners on their actual sales calls. I review your real conversations, find where good prospects go quiet, and fix it. Not theory, not a script to memorise. The part of sales that actually loses you money.
Free. 30 minutes. I'll show you where deals are slipping. No pitch.
★★★★★
30+ agency owners closing more of the calls they already book
30+ agency owners closing more of the calls they already book
5 of 7
Connor closed, and contracted $30K, in a single week
12
New clients Cole signed in a month, beating his record of 8
$6,300
Collected by Ben in one day after I tightened money conversations
The real problem
It's almost never the offer. It's what happens once you're on the call.
Most agency owners I meet aren't losing deals because the service is weak. They're losing them because the conversation stays shallow, the real reason the prospect wants this never comes out, and the call ends without enough behind the decision. Sound familiar? Here's where it usually goes wrong.
02
They ghost after the proposal
You send it over and hear nothing. The proposal isn't the problem. Something got missed on the call that meant they were never really sold in the first place.
03
"It's a price thing"
They blame the price, you drop it or panic. But price objections almost always come from something you skipped before money ever came up.
The shift
What changes when you fix the call
Right now
- xYou get calls but you're not sure what's losing them
- xYou lose control somewhere in the middle
- xYou don't know if it's the offer, the price, or you
- xMoney comes up and you tense up
- xYou hang up thinking "that one should've closed"
After I work with you
- ✓You can see exactly where deals were slipping
- ✓You lead the call instead of reacting to it
- ✓You ask better questions and hear what they really mean
- ✓You talk about price without panicking
- ✓You leave the call knowing what happens next
How I actually help
You don't need more leads. You need to win the calls you're already getting.
Here's the thing most people get wrong. They go chase more leads when the real money is sitting in the calls they're already booking. I work off your actual recordings. I listen to what you really said, show you where it came loose, and I rebuild it with you. That's how the guys on this page went from stuck to closing.
Book your sales audit →- 01I review your real calls
No role play in a vacuum. I pull apart conversations you actually had this week.
- 02I find where the deal goes quiet
The exact moment control slips. It's usually one or two spots, every time.
- 03I rebuild discovery and the close
So you reach the real reason they want this, and the next step feels obvious.
- 04You use it on the next call
You're not waiting three months. You apply it Monday and I look at how it went.
The proof
Real owners. Real calls. Real money collected.
Same offer, same leads, better calls. These are clients who were already getting on the phone and just needed to stop losing the ones they should've won.
$100K / yr
Ryan
Could not close despite having opportunities. I helped fix the sales conversation and he landed a client worth around $100K annually.
$8.5K
Ethan
Did not know where the call was going wrong. Changed the way he ran the call and closed $8.5K in a month.
$5.5K
Noah
Had a split-pay deal stuck. I reviewed the call, fixed the next move, and the deal closed at $5.5K.
Split pay closed
Carter
Had a split-pay deal still pending. We fixed the close and follow-up, and it closed the next morning.
$6,300
Ben
Needed better money conversations. Changed how he talked about price and led the close, then collected $6,300 in one day.
$7.5K
Tyler
Was selling website rebuilds without enough call direction. Fixed the sales process and closed $7.5K.
Unique proof posts
Every proof image shown once
Swipe the proof reel to see the screenshot set without repeating the same proof crop twice.
2-package deal
Austin
Had a larger opportunity with multiple packages, laid out the deal properly, and closed a major two-package deal.
$10K MRR
Dylan
Needed to grow recurring revenue, improved calls and close process, closed $5K and reached $10K MRR.
5 of 7 · $30K
Connor
Was not closing enough of the right chances, improved how the calls were handled, and closed five of seven with $30K contracted in one week.
Deal sold
Blake
Needed a better close, improved how the end of the call was handled, and sold another deal.
$3K startup
Caleb
First call needed a better flow, improved questions and close, and closed with $3K startup plus partner revenue.
Client closed
Jason
A call had already been reviewed, he applied the feedback, and closed the client.
$7.5K
Jordan
Needed to explain retainers better, sold three retainers, and closed $7.5K.
5 deals / wk
Zach
Needed calls to stop feeling random, improved how the calls were handled, and closed five new deals in one week.
12 clients
Cole
Wanted a stronger client acquisition month, got better on sales calls, and hit 12 new clients, beating his previous record of 8.
2nd close
Owen
Needed momentum across the week, got better at getting decisions, and closed number two for the week.
8 clients
Matt
Needed faster decision and onboarding, improved sales process, and was signed, paid, and onboarded by the 12th, reaching 8 clients that month.
2 prospects
Chase
Had two separate prospects open, improved the close and follow-up, closed one, and took a deposit from another.
New client
Nate
Needed to close another deal, improved how the call was handled, and another new client signed.
In their own words
Don't take my word for it. Take theirs.
EvanAgency owner
PauloStarbornAI
ZachAgency owner
Eric MoniesOnlineBizBuilders
Working together
One way to work with me. One to one.
No big group, no watching from the back. It's me, you, and your real calls. Everything built around your service, your pricing, and the deals you've got open right now.
One-on-one coaching
Private sales coaching
$2,500 / month
Or from $275 per hour if you'd rather start with a single session.
For agency owners who want direct, hands-on help with their calls. I work on your actual conversations and your live deals, and you walk away with confidence on calls that stays with you for good.
✓ Private one-on-one sessions
✓ Reviews of your real recorded calls
✓ Discovery, objections, price and close
✓ Direct support between sessions
Best for: agency owners already taking consistent calls, selling retainers in the $2k to $10k range, who want fast and precise improvement on the part that actually moves money.
Book your sales audit →
Objections I get before people book
Any doubts?
These answer the questions that usually come up before someone books: whether this needs fixing now, what working together actually looks like, and whether there is a smaller way to start.
Should I fix my sales process now?
What is it like to work with me?
Can I start smaller?
Before you book
The questions people actually ask
This is me if I'm getting calls but not closing enough, right? +
Yeah, that's exactly who this is for. If you're booking calls and talking to the right people but too many of them stall after, the problem is in the conversation. That's the bit I fix.
Will this work for my offer? +
If you're selling a real service to people who get on calls with you, yes. I've done this with marketing, SEO, web, lead gen, paid ads, the lot. I work off your calls, so it's built around your offer, not a generic template.
Do I really have to share my real calls? +
That's the whole point. Theory won't show you where you're losing deals. Your actual calls will. It feels uncomfortable for about ten minutes, then it becomes the most useful thing you've ever done for your sales.
What happens on the sales audit? +
I look at how you're running calls right now, where you're losing control, and where deals are stalling. You leave with a straight answer on what to fix first. No pitch, no pressure, all right?
What does it cost? +
One-on-one coaching is $2,500 a month. If you'd rather start smaller, single sessions are from $275 an hour. I'll work out what makes sense for where you're at on the audit call.
A few spots each month
Let's find where your deals are actually slipping.
I'll go through how your calls are running right now, show you where decisions are getting lost, and map out what to fix first. You'll walk away knowing exactly where the money's going, whether I work with you or not.
Book your sales audit →Free · 30 minutes · No obligation