Find the drop-off
We map where good prospects are dropping out.
If you're already booking calls but too many good prospects leave without buying, I'll help you find where the conversation is breaking. Book a free 30 minute diagnosis. No payment. No prep needed. I'll tell you straight if private call review is the right next step.
The first diagnosis call is free. If we work together after that, the first two paid sessions are guaranteed.
We'll go over your sales process, where calls are getting stuck, and whether private call review is the right next step. You do not pay to book. You do not need to send calls in advance.
We map where good prospects are dropping out.
We look at what part of the call is creating doubt.
You leave knowing whether private call review is the right fix.
I'm Johnny Logan. I've spent 10+ years in sales, the wins and the trainwrecks. I've reviewed 100s of real recordings with the founders you'll see below, and the pattern is almost always the same: the deal doesn't die at the close. It dies somewhere in the middle, quietly, and nobody notices until the prospect says they need to think about it.
I don't teach theory. I sit with you, we play your actual call, and I show you the exact moment it turned. Then we fix what you'll do on the next one.
Same offer, same leads, better calls. These are clients who were already getting on the phone and just needed to stop losing the ones they should've won.
Ryan had the leads. He kept losing the ones he should've won. We fixed how he ran the conversation and he landed a client worth around $100K a year.

Ethan couldn't tell where his calls were going wrong. We listened together, found the moment, and changed how he ran it. $8.5K closed in a month.

Noah had a split-pay deal that had gone quiet. We reviewed the call, worked out the next move, and the deal closed at $5.5K.

Carter's split-pay deal had been pending for weeks. We fixed the close and the follow-up. It signed the next morning.

Money talk felt heavy on Ben's calls. We changed how he brings up price and who leads the close. He collected $6,300 in a single day.

Tyler was selling website rebuilds with no real direction on the call. We built the structure in and he closed $7.5K.

Austin had a bigger opportunity on the table and didn't want to fumble it. We laid the deal out properly and he closed a major two-package deal.

Dylan needed recurring revenue, not one-off wins. We tightened his calls and his close. He signed another $5K and hit $10K MRR.

Connor was booking the right people and losing too many of them. We changed how he handled the calls. Five of seven closed. $30K contracted. One week.

Blake's calls were fine until the end, then they fell apart. We fixed how he finishes. Another deal sold.

Caleb's first calls had no flow. We rebuilt his questions and his close. He signed his next one at $3K startup plus partner revenue.

Jason brought a call in, we tore it apart together, and he applied the feedback on the very next one. Client closed.

Jordan couldn't explain his retainers in a way that landed. We fixed the explanation. Three retainers sold, $7.5K closed.

Zach's calls felt random. Some closed, some didn't, and he couldn't tell you why. We made them repeatable. Five new deals in one week.

Cole's record was 8 clients in a month. We sharpened how he ran his sales calls and he signed 12. New record.

Owen kept letting prospects leave the call without a decision. We fixed that. Second close of the week.

Matt's deals were dragging through slow decisions and slow onboarding. We sped both up. Signed, paid, and onboarded by the 12th. Eight clients that month.

Chase had two live prospects and didn't want to lose either. We planned the close and the follow-up for both. One signed. The other put down a deposit.

Nate just needed the next one over the line. We reviewed the call, adjusted how he ran it, and another client signed.

You bring the calls you are already having. I review them with you. I show you what is helping, what is hurting, and what to change before the next one.
No group coaching. No course. No script library. No guessing what happened after the call.
Just your real sales calls, reviewed properly, every week.
Book Your Free Sales Call Diagnosis →Most agency founders try to fix sales by thinking harder after the call. Was it the offer? Was it the price? Did I pitch too early? Should I have pushed harder? Should I have followed up differently?
The recording usually answers it.
When I review the call with you, it becomes obvious what happened. You hear where the prospect gave a surface answer. You hear where you moved on too fast. You hear where you started explaining before you had enough information. You hear where the close got messy.
That is why I work from real calls.
If the proposal becomes the thing that has to sell for you, the call didn't carry enough weight. We find where the decision should have been made before the proposal was mentioned.
That line usually starts earlier. The prospect gave you a clue, you moved on, then the close had nothing solid to land on. The recording shows the moment.
If money feels heavy, it's normally because the call didn't build enough reason for the decision. We fix the questions, timing, and delivery around the price conversation.
I don't rush through recordings just to say we reviewed them. We go through the call properly. Sometimes that means half a call in one session. Sometimes it means one full call.
The point is not volume. The point is finding the parts of the conversation that are costing you clients and fixing them before the next call.
Book Your Free Sales Call Diagnosis →You bring the real recorded sales calls you are already having. Not a role play. Not a summary. The actual conversation.
We pause the recording, talk through what happened, and find the moments that changed the direction of the deal.
You leave knowing what to ask, what to stop doing, and how to handle that same moment on the next call.
2 hours per week. 1:1. Your real sales calls.
If the free diagnosis shows call review is the right move, this is what working together looks like.
For agency founders who already book sales calls and want direct help turning more of them into clients.
If you're getting calls but too many good prospects still leave without buying, the answer is usually not more content, another script, or a bigger lead target. It is hearing the call properly and fixing the moment where the decision fell apart.
This is for agency founders who already book sales calls but know too many good prospects are leaving without buying.
Every week, we review your recorded calls together. I'll show you what happened in the conversation, what you missed, where you made the sale harder, and what to change on the next call.
If they don't feel worth the full monthly fee, I'll refund the month.
No long contract. No weird fine print. If the call review isn't valuable, you shouldn't pay for it.
Book Your Free Sales Call Diagnosis →Yes. The first call is free. No payment is taken to book it.
We'll go over your sales process, where calls are getting stuck, and whether private call review is the right next step. You do not need to send calls in advance.
You do not pay to book the free diagnosis. Payment only happens if we both decide to work together after that call.
If we work together, try the first two paid sessions. If they do not feel worth the full monthly fee, I'll refund the month. No long contract. No fine print.
Usually half a call to one full call per session. I don't rush recordings just to say we covered them. We go deep on the moments that are costing you money.
No. No prep needed. If you have a live deal, bring it. If not, we'll work from your current process.
Start recording them. It's the single fastest upgrade you can make to your sales process, and it takes ten minutes to set up. I'll point you to the tools on our first call.
Both. We work on whichever part of the conversation is costing you money. For most founders that's the close, but plenty of deals die in the first five minutes.
Agency founders who already book consistent sales calls and sell real retainers. If you don't have calls coming in yet, this isn't the right fit. I'll tell you that on the free call rather than take your money.
You'll usually hear what's costing you deals in the very first session. How fast that turns into money depends on your call volume. Most of the wins on this page happened within the first month.
No. No course, no group calls, no script library. It's you, me, and your real recorded calls, every week.
If you are already getting decent calls and losing deals you should be winning, call review is usually one of the fastest fixes. The free diagnosis is there to check that before we work together.
Free 30 minute diagnosis. No payment to book. I'll tell you straight if this isn't for you.
Book Your Free Sales Call Diagnosis →